Chery UAE lets you explore its cars from your sofa

Share:
70

Published Date :

Chery UAE has launched a 360-degree Virtual Showroom, allowing customers to explore models, interiors, specifications and features online before visiting a physical dealership.

Chery UAE, part of AWR Automotive, has introduced a new 360° Virtual Showroom that enables customers to experience its vehicle lineup remotely using a smartphone, tablet or laptop. The platform is designed to streamline the early stages of the car-buying journey by allowing users to research models online before scheduling test drives or visiting showrooms. Users can explore vehicles through high-definition 360-degree visuals, inspect interior layouts, review specifications and compare exterior colour options. The experience also includes interactive features such as switching between seating rows, zooming into cabin details, opening doors, activating headlights and taillights, and viewing vehicles in full-screen mode.

Eight Chery models available online

The virtual platform currently showcases eight Chery models available in the UAE:

  • TIGGO 9 CSH

  • TIGGO 9

  • TIGGO 8

  • TIGGO 7 CSH

  • TIGGO 7 Champion

  • TIGGO 7

  • TIGGO 4

  • Arrizo 5

Chery has confirmed that additional models will be added as its UAE lineup expands.

Digital-first car buying experience

The Virtual Showroom is designed to complement Chery UAE’s physical dealership network rather than replace it.

Customers can begin their research journey online before progressing to in-person test drives, consultations and final purchases.

According to Chery UAE, the initiative reflects changing consumer expectations for greater convenience, transparency and flexibility in the car-buying process.

Available across the UAE

The Chery UAE Virtual Showroom is now live on the brand’s official UAE website, offering 24/7 access to its full local model range.

Chery entered the UAE market in 2023 through AW Rostamani Group, its official distributor in the country.